Shoegazing Podcast episode with Seiji McCarthy
Notes
- Q&A format
Places Studied
- patternmaking and design at 3-month program in Milan
- worked at the NBA
- wanted to be a sneaker designer
- read Handmade Shoes for Men
- carréducker training
- 2 months with Marcell Mrsan in Budapest
- then alone for a while
- Hiro Yanagimachi
- Yohei Fukuda
- milan more for industrial ready to wear, don’t really use anymore
- still uses carréducker bottoming fundamentals
- learned quality from Hiro
- lived in Germany, but had only a month’s apprenticeship, learned nothing, so left
- Hiro trained eye
- trained with Yohei’s bottomer
- Hiro just a tiny bit different from English methods
- Yohei reintroduced to classic English style of making
- very accurate, finessed
- never did traditional apprenticeship
- wanted to, but no opportunity
- bothered them all the time in first years of business
Why few American bespoke makers
- why so few American bespoke tailors?
- not economically feasible there
- market is big cities, but can’t live there
- mainstream appreciation died a long time ago
- Jasper: shoemakers travel there, have main customer bases there
- outsourced everything
- lost tradition
- Francis Waplinger, a few more
- but not classic American style, despite Alden and Allen Edmonds selling
- Cary Grant and Fred Astaire got their stuff made in England
- will see their lasts at Lobb’s
- England, Italy, France
- American style more democratized, industrialized
- e.g. Brooks Brothers
- “American style”: think Florsheim, Alden
- trend for last 10–15 years: don’t look like industrialized shoes
- too chiseled, angled, won’t find ready to wear
- delicate, dainty, angular shoes through Instagram
- back in 50s and 60s, English and American shoes looked similar
- trend going more casual now
- Japanese appreciation for Americana
- loafer is king now
- Budapester may also come back
- origin of the longwing
- Budapester has higher wall and toe
- tight shoes may not fit so well anymore, look more for comfort
- in Italy, lots of people in Trickers and Aldens
- workwear/heritage scene creating more small, one-man operations
- most made to measure or made to order
Thought of moving back to USA?
- short: no
- longer: family in Japan now
- team here, community here
- America not a great environment for making stuff
- all get health insurance in Japan, even when earning negative money
- if you make more, have to pay more
- only if take orders in cities, live elsewhere
- “very divided place right now”
- “I don’t really want to be there.”
What do you make yourself, buy outside, use outworkers?
- at beginning, did everything
- major parts
- lastmaking
- pattern/uppermaking
- bottom making
- did all for about five years
- found pattern/upper maker
- “my eyes are doing a lot of the work”
- even if not cutting so much
- he does lastmaking
- two uppermaker outworkers
- bottoming: have three people
- he does some
- one guy does all MTO and MTM, now some bespoke
- one guy helps with bespoke
- all making happens in workshop
- MTO/MTM are 90% handmade
- 10% is outsole stitching
- take to craftsman who uses machine
- they build the heel, finish
- eyeing Saint Crispin’s hand-crank machine, but peg waist since machine can’t get in there
What would be ideal setup?
- pre-COVID: everything done in house, except machine outseaming
- need to be there during process to check on things
- “as a philosophy and for my nerves”
- after COVID
- with family, some prefer to work at home
- train in house style, but then work outside workshop
- could live with it now
- romantic image of do-it-all shoemaker
- do want roles split up, for specialization
- he did patternmaking one day a week
Prefer leather or rubber soles?
- leather for feel and support
- then again, lifestyle bringing four year old to preschool on bicycle
- stopping bike with feet, or toe hit ground
- but Amsterdam: all on bicycles, all in nice shoes
- if just taking train, leather soles
Which do you prefer making?
- much prefer leather
- make half-rubber a lot
- craft comes through more
- full rubber means machine outseaming
- Indonesians hand stitch rubber really well
- problem: holes in rubber close up
Sebastian Tarek: Worry about MTO impact on lastmaking skills?
- didn’t understand question
- guessing: making more shoes on MTO lasts, so less practice
- after two or three years, stopped taking MTO and MTM, to focus on lastmaking skills
- make very, very MTO with last just as-is
- the more experience you have with bespoke, the less you steer people toward MTO
How do differentiate MTO, MTM
- have test shoes on their own lasts
- if house last fits really well, use as-is — MTO
- fits, but pinky toe hitting, need more arch support, need more or less volume — MTM
- no trial fittings for MTO or MTM
- bespoke: personalized fit and design, last made just for foot
- lots of options in between
- e.g. want bespoke without trial fitting
- have clients who order both bespoke and MTO or MTM
- roughly half bespoke, MTM more than MTO
- have MTM that will take 2 days, bespoke that take 6 hours
Favorite shoemaker?
- if likes someone else’s shoes better, not making the right shoes
- “My favorite shoemaker is me!”
- “the longer you do shoemaking, the better you get at the details, but the less you actually care about the details”
- responds to what they are saying with the shoes
- would order chukka boots from Hiro
- from Yohei, brogues
- Templeman, apron-front derby
- Marquess, round toe from Shoji
- “have a voice”
Favorite RTW shoe brand?
- does like a lot of RTW
- especially vintage
- small collection
- Florsheim, E.T. Wright, Cole Haan, Allen Edmonds
- had a bunch of Aldens
- companies making those shoes anymore
- have had clients order unlined loafers
- why popular?
- bought a pair of Aldens, amazing
- bends to foot
- if couldn’t make shoes, boatload of Aldens
Come to Europe for trunk shows?
- yes
- but haven’t been yet
- had a plan for London for five years
- COVID, got busy
- would like to do London once a year
- hard to imagine strong response outside London
- keep track of where clients come from
- bunch from UK
What’s your aim with brand, future hopes?
- “good thing going now”
- don’t know if wants to grow too much
- want to get better
- ambitious in a different way now
- in 20s, wanted to take over the world
- envisioned a whole lifestyle brand
- now wants to go deeper in shoes
- has tailor friends, respects how much work they’ve put in
- more focused on life he wants to lead
- more challenging than thought to run a business
- building a team the hardest thing
- stronger and stronger more than bigger and bigger
- wants to think about client first